Arcade review: $32 a seat for demos people click

Arcade sells interactive click-through demos rather than video, and it is priced like a sales tool. Our check of arcade.software on 13 June 2026 recorded a free plan of three watermarked demos, Pro at $32 per user a month on annual billing and Growth at $42.50. Those figures are four months old.

Rajat GuptaEditorial LeadReviewed October 16, 2026Pricing checked June 13, 2026 against the vendor pricing page

The short answer

Buy Arcade Buy Arcade Pro if embedded product demos are part of how you sell, and you can name the pages they will sit on. Pro was $32 per user a month on annual billing when we checked arcade.software on 13 June 2026, which is $384 a seat across a year.

Skip it Skip Arcade if what you want is a screen recorder. It does not do async video messages or training footage, and $32 a user a month is a high price for that job. Loom's Business seat was $18 per user a month when we checked it on 1 October 2026, and Loom prices only the people who record.

Where Arcade fits

Arcade fits the team whose demo is a sales asset rather than a video. A prospect clicks through a recorded version of the product instead of watching someone else use it, and the output is an embed on a landing page or a link in an outbound email. That is the one job it does better than a recorder.

The free plan is a trial in all but name. Our 13 June 2026 check recorded three demos carrying an Arcade watermark, which is enough to see the capture flow and the interactive player and not enough to publish anything. The watermark cannot be removed on that plan.

Pro was $32 per user a month billed annually on the same check, which removes the watermark and lifts the demo limit. The unit is a seat, so the number to multiply is the count of people building demos. Three seats on that rate is $96 a month, and one seat is $384 across a year.

Growth was $42.50 per user a month, again on annual billing, and our check put CRM integrations, custom branding and deeper analytics on that tier. The step up is $10.50 a user a month, so twelve months of Growth costs $126 more a seat than twelve months of Pro.

Enterprise is quoted rather than listed, and the June check recorded a ten user minimum alongside single sign-on and API access. Ten Pro seats would have been $320 a month at that rate, which is the floor worth holding in mind before a sales call about a tier with a ten seat entry.

Set against the rest of the category Arcade is the expensive end. Loom Business was $18 per user a month, verified 1 October 2026, and charges per creator seat so viewers cost nothing. Tella Pro was $19 a month, verified 11 June 2026. Guidde Pro was $25 per creator a month, verified 12 June 2026. All three produce video; none produces a clickable demo.

The Arcade figures on this page come from 13 June 2026 and have not been checked since, which makes them four months old as this is written. Read the current rate card before you buy, and treat the startup discount our check recorded for pre-Series A companies as something to ask about rather than something to count on, because we did not record its size. The screen recording software category holds the alternatives.

Arcade pricing

Arcade prices per seat and bills the listed rates annually. Everything below comes from our check of arcade.software on 13 June 2026, which is the only pricing evidence on this page and is four months old, so confirm it before you commit to a seat.

Arcade list prices as recorded on 13 June 2026. This is our most recent check and it is four months old.
PlanPriceWhat it adds
Free$0/mo3 demos with an Arcade watermark, limited analytics
Pro$32/user/moBilled annually. Watermark removed, unlimited demos. $384 a seat a year
Growth$42.50/user/moBilled annually. CRM integrations, custom branding, deeper analytics
EnterpriseCustomQuoted. Minimum 10 users, single sign-on and API access

One meter runs here and it is seats. Four things set what you pay:

  1. The number of people building demos. Pro was $32 a user a month in June 2026, so five builders is $160 a month on that rate.
  2. Whether you need CRM integrations and custom branding, which sat on Growth at $42.50 a user a month rather than on Pro.
  3. Annual billing, which the listed rates assume. Our check recorded $32 and $42.50 as annual rates, so any monthly option will be higher than those two figures.
  4. Whether you qualify for the startup discount. The 13 June 2026 check recorded one for pre-Series A companies without recording how large it is, so this page states no number for it.
  5. The ten user minimum on Enterprise, which puts single sign-on and API access behind ten seats rather than one.

Arcade pricing against the screen recording tools

Arcade was the most expensive seat of the tools we price in this category. Loom Business was $18 per user a month, verified 1 October 2026, and only people who record need a seat. ScreenPal Solo Deluxe was $4 a month, or $3 billed annually, verified 13 June 2026. Tango Pro was $24 per user a month, verified 12 June 2026. The Arcade premium buys a clickable demo rather than better video, so the question is whether the format earns it. Note that the Loom date is more recent than the others, so these are not strictly like for like.

Arcade billing terms worth knowing

The watermark and the seat count are the two things that decide whether the free plan is usable.

Free plan
3 demos carrying an Arcade watermark, as of 13 June 2026.
Pro
$32 per user per month on annual billing. $384 a seat across a year.
Growth
$42.50 per user per month on annual billing. $510 a seat across a year.
Pro to Growth
A step of $10.50 a user a month, which is $126 a seat across a year.
Five Pro seats
$160 a month at the June 2026 rate.
Enterprise
Quoted, with a ten user minimum recorded on our check.
Check date
13 June 2026. Not checked since, so confirm before buying.

If Arcade's current rate card differs from the figures above, the rate card is right and this page is behind. Our creator tool cost calculators will total a year of demo seats once you have today's numbers, and the Arcade pricing breakdown carries the tier detail.

What Arcade gives up

You give up general recording. Arcade captures a click path and rebuilds it as an interactive demo, so an async video message, a training video or a long tutorial all need a second tool, and a team that wanted one subscription ends up with two.

Three demos is not an evaluation. The free plan shows you the capture flow and nothing about living with the tool, so the real test starts at $32 a user a month, which is a $384 commitment a seat across a year if you take the annual rate recorded in June 2026.

Per-seat pricing ignores how much you use it. A product marketer who ships two demos a quarter costs the same $384 a year as one who ships two a week, because nothing in the rate card is metered by output.

Branding and design control are limited, so a demo tends to look like an Arcade demo. If the embed has to match a design system closely, check that on the free plan before you pay for a seat.

Analytics are shallow beyond engagement basics, and the deeper set sat on Growth at $42.50 a user a month on our June check. That means the measurement case for buying the tool is partly behind the more expensive tier.

A demo goes stale when the product interface changes, and so does every embed pointing at it. That maintenance load is the real cost of interactive demos and it appears on no rate card.

Our pricing evidence is from 13 June 2026 and that is the weakest part of this page. Four months is long enough for a tier to be renamed, for the demo allowance on the free plan to move or for the startup discount to disappear, and we would rather say so than present old figures as current.

How Arcade compares

The three tools below are the ones weighed against Arcade, and the axis is a clickable demo against a recorded one. Prices are each vendor's own published rates with the date we checked them, and those dates differ, so read them with that in mind. The wider field sits in the screen recording software category.

ToolBest forPriceWhere it breaks
ArcadeInteractive click-through demos for marketing and salesFree (3 demos), $32/user/mo Pro (June 2026)No video recording, and cost rises with every builder
LoomAsync video messages, priced per creator seatFree Starter, $18/user/mo Business (Oct 2026)Passive video, so nothing for the viewer to click
TellaPolished recordings with branding on them$19/mo Pro (June 2026)No permanent free plan, only a trial
TangoScreenshot guides captured from your clicksFree, $24/user/mo Pro (June 2026)Screenshots only, no video and no demo player

What to test on the Arcade free plan

Our 13 June 2026 check recorded three watermarked demos on the free plan. Confirm that allowance first, because the figure is four months old and it sets how much evaluating you can do without paying.

  1. Check the current free demo allowance and the watermark rule on arcade.software/pricing. Our figures are from June 2026 and this is the step not to take on trust.
  2. Record one demo of the flow you would embed in production, rather than a tour of the whole product. Three demos does not stretch to experiments.
  3. Embed it on a real page and watch the player on a phone. The interactive format is built for a desktop browser and that is where it reads best.
  4. Count the people who would need to build demos. Pro was $32 a user a month in June 2026, so three builders is $96 a month on that rate.
  5. Decide whether the CRM integrations on Growth are load-bearing. Growth was $42.50 a user a month, which is $126 a seat a year more than Pro.
  6. If what you want is a recording rather than a demo, price Loom at $18 per user a month instead, verified 1 October 2026, and keep the seat count to the people who record.
  7. Ask about the pre-Series A startup discount before signing anything annual, and use the cost calculators to total the year once you have the current rate.

Arcade questions buyers ask

How much does Arcade cost per month?

Our check of arcade.software on 13 June 2026 recorded a free plan with 3 watermarked demos, Pro at $32/user/month, Growth at $42.50/user/month and custom Enterprise pricing with a 10-user minimum. Those listed rates are billed annually, so one Pro seat is $384 across a year. Startup discounts were recorded for pre-Series A companies without a figure attached. The pricing is four months old, so confirm it before buying.

Does Arcade have a free plan?

Yes. Arcade's free plan lets you create up to 3 interactive demos with an Arcade watermark. It is enough to test the capture workflow and see the interactive format, but not enough for production use. Watermarks cannot be removed on the free plan, and analytics are limited.

Who is Arcade best for?

Arcade is best for product marketing teams, sales engineers, and growth teams who create interactive product demos for websites, email campaigns, and sales outreach. It excels when you want prospects to click through your product themselves. It is not designed for async video messaging, process documentation, or training content.

Arcade vs Loom: which is better?

They solve different problems. Loom records passive video for async communication, team updates and quick walkthroughs: it has a free Starter plan and its Business seat was $18 per user a month when Loom's pricing was verified on 1 October 2026, charged per creator seat so viewers cost nothing. Arcade creates interactive click-through demos for marketing and sales, at $32 per user a month on annual billing as recorded on 13 June 2026. Choose Loom for everyday screen recording. Choose Arcade when the demo itself is the sales asset.

What integrations does Arcade support?

Arcade integrates with HubSpot, Clearbit, Marketo, Typeform, Calendly, and YouTube for embedding content within demo steps. Demos can be embedded on any website via iframe or script tag. The Growth plan adds CRM integrations for tracking which contacts viewed which demos and their engagement behavior.

Can I embed Arcade demos on my website?

Yes. Arcade demos embed on any website via iframe, script tag, or a direct link. You can also download demos as GIFs or export as video for use in channels that do not support interactive content. Embedded demos are responsive and work on mobile devices, though the interactive experience is best on desktop.

What are Arcade's export and sharing options?

Arcade demos can be shared as interactive links, embedded on websites, downloaded as GIF animations, or exported as standard video (MP4). The interactive format works best as an embed or shared link. GIF and video exports lose the interactivity: they become passive recordings of the click-through flow.

Can teams collaborate on demos in Arcade?

Yes. The Growth plan includes shared workspaces where team members can create, edit, and publish demos. Custom branding keeps demos consistent across the team. Enterprise adds role-based permissions and SSO. The main collaboration gap is that there is no in-app review or approval workflow: teams coordinate demo reviews externally.

Is Arcade worth it compared to a regular screen recorder?

Only if the interactive format produces better results for your use case. If you embed demos on landing pages and can measure that they convert better than video, the $32 per user a month Arcade Pro cost on our 13 June 2026 check is defensible, which is $384 a seat across a year. If all you need is to send a colleague a quick screen recording, a general recorder with a free tier will do that job for nothing. Test with the free plan of three watermarked demos first.

Can I cancel Arcade anytime?

Monthly plans can be cancelled anytime and stop at the end of the billing cycle. Annual plans are billed upfront and typically not refunded for unused months. Demos you have published remain accessible after cancellation, but you lose editing access and analytics. Check the current cancellation terms before signing an annual contract.