Most UGC disputes come from terms nobody wrote down: how long the brand can run your video as an ad, whether raw files were included, how many revisions you owe. This template lists every UGC-specific term in plain language so you and the brand agree on it before you film.
Fill in the deal summary. Write down who the parties are, what you're delivering, and when. Be exact about raw versus edited files and how many hooks or variations are included.
Price usage separately. Fill in the usage table line by line. Organic posting, paid ads, and whitelisting are different rights with different prices.
Set the guardrails. Cap revision rounds, define any exclusivity window, and agree on a kill fee. These are the terms that protect your time.
Get it reviewed and signed. Have a lawyer check the finished draft for your location, then get a signature from both sides before you film anything.
Here's a preview. Unlock the free download to get all 5 sections (4 more below).
The basics of the agreement. If any of these are blank, the deal isn't ready to sign.
More free templates creators use alongside this one.
UGC pricing is its own game — brands pay for content they own and run as ads, not for your reach. This rate card lays out per-asset pricing, usage tiers, and add-ons so you quote UGC deals confidently and never give ad rights away for free.
Most creator disputes come from vague agreements. This checklist walks every clause that should be nailed down before you sign — scope, usage rights, exclusivity, payment, and approvals — so you avoid scope creep and unpaid work.
Most creator disputes trace back to a clause that was never in the contract. This checklist walks every section a brand agreement should cover so you sign with eyes open instead of discovering gaps after the work is done.
At minimum: the parties, exact deliverables (including raw files and hook variations), timeline, fee and payment terms, a kill fee, usage rights by channel and term, paid-ad and whitelisting terms, revision limits, any exclusivity, ownership, disclosure, and termination. Have a lawyer review the final version.
It depends on the contract. Many UGC deals license the content to the brand for a set term and set channels while the creator keeps ownership. Some brands ask for a full transfer of ownership. That is a bigger grant and is usually priced higher.
A kill fee is what the brand pays you if it cancels after you've started work. It's often a percentage of the full fee and it rises the further along you are, for example once the product has arrived or filming is done.
