Beehiiv Pricing (2026): What Every Plan Costs and Who It's For
Beehiiv pricing starts free, permanently, for up to 2,500 subscribers and 3 publications, with no credit card required. The Scale plan costs $43/mo ($517/year billed annually) and unlocks monetization tools including paid subscriptions, Beehiiv's ad network, and custom domains.
The Max plan at $96/mo adds A/B testing, advanced segmentation, priority support, and deeper analytics. Critically, Beehiiv takes zero cut of paid subscriber revenue on any plan, which changes the math significantly compared to Substack.
To see how this pricing stacks up, open a head-to-head comparison against the closest competitor or browse the full software directory for more options.
Beehiiv Pricing at a Glance
| Plan | Monthly | Annual |
|---|---|---|
| Launch | $0/mo | Not listed |
| Scale | $43/mo | $517/year billed annually |
| Max | $96/mo | $1,151/year billed annually |
| Enterprise | Custom | Not listed |
Most growing newsletter creators will hit the free plan's ceiling (2,500 subscribers) within 6–18 months of consistent publishing. When that happens, the Scale plan is the logical upgrade: $43/mo gives you everything needed to start charging readers and monetizing through ads.
The Max plan is for creators treating their newsletter as a primary income source and needing testing and segmentation to optimize at scale.
Use this Beehiiv pricing page to understand cost structure, usage limits, and where pricing conversations need more detail.
Beehiiv prices by subscriber count across four plans. Launch is free and covers the core writing, publishing and website tools, but leaves out monetization, automations and A/B testing.
Scale starts at $43/mo on annual billing ($517/year) and is the plan most creators end up on: it unlocks paid subscriptions, the Boosts ad network, automations and deeper analytics.
Max starts at $96/mo billed annually ($1,151/year) and adds the features larger publications use, such as removing Beehiiv branding and priority support. Both prices rise as your list grows, so check the price at the subscriber count you expect in a year, not today.
Enterprise is custom-priced. If you are not charging readers yet, stay on Launch; upgrade to Scale the month you want to monetize.
Pricing source: official pricing page, verified 2026-10-01.
Add-ons and extra costs
Beehiiv pricing should be evaluated in the context of content volume, team size, and the commercial metric that drives expansion cost over time.
Pricing pages should help creators understand not just what the vendor charges, but what storage limits, export quality, and feature gating mean for total cost of ownership. Use this page to frame vendor conversations before committing to a plan.
- Clarify whether cost scales by minutes, projects, team members, or another metric.
- Confirm what premium features, storage upgrades, or priority support add to total spend.
- Model pricing against the actual content volume expected over the next 12 months.
What You Get on the Free Plan (and Where It Cuts Off)
The free plan suits writers who are just starting out, testing a newsletter concept, or building an audience before committing to monetization. If you're under 2,500 subscribers with no immediate plan to charge readers, there's no reason to pay.
Upgrade to Scale ($43/mo) when you're ready to accept paid subscriptions, place sponsored content through Beehiiv's ad network, or want a custom sending domain and referral program to accelerate growth.
Choose Max ($96/mo) if you're running your newsletter as a primary revenue source and need A/B testing to improve open rates, advanced segmentation to target offers by reader behavior, or team collaboration features for a multi-person editorial operation.
The API access on Max also matters if you're integrating Beehiiv with a CRM or external analytics stack. Enterprise is for media companies and high-volume senders needing custom deliverability, SLAs, or white-glove onboarding.
What to check before you pay for Beehiiv
Check subscriber count thresholds before upgrading
Beehiiv's paid plan pricing scales with list size, not just plan tier. Before upgrading, confirm exactly which subscriber band you fall into: the jump from 1,000 to 2,500 subscribers can meaningfully change your monthly bill. Use Beehiiv's pricing page calculator to model your actual cost at your current and projected list size.
Verify monetization features match your revenue model
The Scale plan unlocks paid subscriptions and ad network access, but some advanced monetization workflows, like premium content gating with segmentation, require Max. If your revenue model involves both paid subs and sponsored content with audience targeting, map your workflow against Max features before settling on Scale.
Confirm annual vs. monthly billing savings
Annual billing on Beehiiv is a single yearly payment rather than a discount: $517/year on Scale and $1,151/year on Max work out to roughly the same monthly rate as paying month to month. Choose it for the simpler billing, not for savings. Month-to-month works if you're still testing your model.
Test the ad network before committing to paid plans for monetization
Beehiiv's ad network is a main selling point over competitors, but ad revenue depends on your niche, audience size, and engagement rate. Request a demo or use the 30-day trial to check whether ad placements are available for your content category before basing your upgrade decision on ad income projections.
Evaluate the zero-revenue-cut model against your current platform
If you're migrating from Substack and already have paying subscribers, calculate exactly how much Substack's 10% cut has cost you over the past 12 months. That number is your annual savings by moving to Beehiiv Scale or Max, often enough to justify the switch within months, even accounting for migration effort.
Model your expected costs with our pricing calculators, or see how we review software for the full evaluation framework we use across every tool in the directory.
Frequently asked questions
Is Beehiiv free forever?
Yes. Beehiiv's free plan is permanently free for up to 2,500 subscribers across up to 3 publications. You get unlimited email sends, basic analytics, and the Beehiiv website builder. The catch: monetization features like paid subscriptions, the ad network, and boosts are locked behind paid plans.
How much does Beehiiv cost per month?
Beehiiv costs $0 on the free plan (up to 2,500 subs), $43/mo on Scale, or $96/mo on Max. Annual billing bundles the year into one payment: $517 on Scale, $1,151 on Max. Enterprise pricing is negotiated directly with the Beehiiv team for high-volume senders and custom requirements.
What's included in the Beehiiv Scale plan?
The Scale plan at $43/mo covers up to 1,000 subscribers (pricing scales with list size), custom domains, paid newsletter subscriptions, referral programs, advanced analytics, and access to Beehiiv's ad network. It's the entry point for monetization-focused creators.
What does Beehiiv Max add over Scale?
Max ($96/mo) adds priority support, A/B testing for subject lines and content, advanced segmentation, 3D analytics, custom integrations via API, and higher limits on team members. It's built for creators running newsletters as a primary business rather than a side project.
Does Beehiiv take a cut of paid subscription revenue?
No. Beehiiv does not take a percentage of your paid subscription revenue. You keep 100% minus Stripe's standard processing fee (2.9% + 30 cents per transaction). This is a significant advantage over Substack, which takes a 10% network fee on top of Stripe fees.
Does Beehiiv offer a free trial on paid plans?
Yes. Beehiiv offers a 30-day free trial on Scale and Max plans, no credit card required. This gives you enough time to test monetization features, the ad network, and advanced analytics before committing to a billing cycle.
How does Beehiiv pricing scale with subscriber count?
Beehiiv's paid plans start at a base rate (Scale at $43/mo for up to 1,000 subs, Max at $96/mo) and increase as your list grows. The pricing tiers step up at 1,000, 2,500, 5,000, 10,000, and higher subscriber thresholds, so costs rise predictably with growth.
Can I run multiple newsletters on one Beehiiv account?
Yes. The free plan supports up to 3 publications from a single account. Paid plans allow additional publications. Each publication has its own subscriber list, sending domain, and analytics, making Beehiiv practical for creators managing more than one newsletter brand.
Sources
Pricing and product details referenced on this page were verified from public sources. Confirm final details directly with the vendor before purchasing.
pricing · verified Oct 1, 2026
Official pricing pageBeehiiv pricing reference