#paid review: $499 a month for brands, free for creators
#paid is two products at one price list: a subscription for brands and a free marketplace for creators. Our check of hashtagpaid.com on 10 June 2026 recorded Just Content at $499 a month with 10 handraised creators per campaign, Advanced at $999 with 15, and no cost for creators to join. That check is four months old.
The short answer
Buy #paid Buy the Just Content plan if you want vetted creators to pitch you rather than hunting for them, and you have a creator budget on top of the software. It was $499 a month with unlimited campaigns and 10 handraised creators per campaign when we checked hashtagpaid.com on 10 June 2026.
Skip it as a brand if your whole creator budget is under $999 a month, because the subscription would be most of it. Creators should skip nothing: joining the marketplace was free on the same June 2026 check, and you earn per campaign.
Where #paid fits
#paid sits between a self-serve marketplace and an agency. Creators raise their hand for campaigns they want, the platform vets them, and the brand picks from the pitches. That curation is the product, and it is why the brand-side price starts well above the cheapest tools in this category.
Our 10 June 2026 check recorded two published brand plans. Just Content at $499 a month carries unlimited campaigns and 10 handraised creators per campaign. Advanced at $999 a month carries unlimited campaigns, 15 handraised creators per campaign, whitelisting and a customer success manager. Enterprise pricing was custom and we publish no figure for it.
On the creator side the same check recorded no fee to join the marketplace, with earnings coming per campaign. That is the right way round for a sponsorship platform, but it also means a creator's income here depends on how many campaigns are running in their niche, which is not something you control or can price in advance.
The two brand tiers are worth dividing out, because the creator allowance does not scale with the price. Just Content is $499 for 10 handraised creators per campaign, which is $499 divided by 10, or about $49.90 per creator slot. Advanced is $999 for 15, which is $999 divided by 15, or about $66.60 per slot. You pay about twice as much for half again as many pitches, so the case for Advanced has to rest on whitelisting and the success manager rather than on volume.
In plain annual terms, Just Content at $499 a month runs to about $5,988 across twelve months and Advanced at $999 to about $11,988. The gap between them is $500 a month, since $999 less $499 is $500, which is $6,000 more across a year. Our check recorded no published annual discount on either tier, only an invitation to contact the vendor about annual pricing.
Against the rest of the category #paid is expensive at the door. Collabstr was free on Basic with a 10 per cent marketplace fee, verified 11 June 2026. Modash was $199 a month on Essentials, verified 14 June 2026. Grin was $399 a month on Lite, verified 11 June 2026. Passionfroot charges creators 5 per cent on organic deals rather than a subscription, verified 13 June 2026. At the other end, CreatorIQ, Aspire, Klear and Influencer.com publish no verified pricing, so we quote none.
All of the #paid figures here come from a single check on 10 June 2026, the oldest date in this category on our site, and they have not been re-verified. Four months is long enough for a creator allowance or a tier name to change. Read the live page before committing, and the creator CRM and sponsorship category shows what else is in the field.
#paid pricing
#paid charges brands a monthly subscription and charges creators nothing to join. The figures below come from our check of hashtagpaid.com on 10 June 2026 and have not been re-verified since, so confirm them before you buy.
| Plan | Price | What it adds |
|---|---|---|
| Creator Marketplace | Free to join | No subscription for creators. You earn per campaign, and campaign volume is not in your control |
| Just Content (Brands) | $499/mo | Unlimited campaigns, 10 handraised creators per campaign. About $5,988 across a year. Contact the vendor for annual pricing |
| Advanced (Brands) | $999/mo | Unlimited campaigns, 15 handraised creators per campaign, whitelisting, customer success manager. About $11,988 across a year |
| Enterprise | Custom | Quoted. Our check recorded no published figure and we do not estimate one |
The two published brand tiers are flat, so the variable is which one you need. Four things decide that:
- How many creator pitches you want per campaign. Our check recorded 10 on Just Content at $499 a month and 15 on Advanced at $999, and that allowance is per campaign rather than per month.
- Whether you need whitelisting, which our 10 June 2026 check placed on Advanced only. Paid amplification of creator content is the usual reason to pay the higher rate.
- Whether you want a customer success manager. That is the second Advanced-only item, and it is a service rather than software, which is where a managed platform starts to look like an agency.
- Your creator payment budget, which sits entirely on top of the subscription. The software fee buys access and vetting, not content, so the real monthly cost is $499 or $999 plus whatever the creators are paid.
#paid pricing against the rest of the category
#paid has the highest published entry price among the tools in this category that publish one at all. Modash was $199 a month on Essentials and $499 on Performance, verified 14 June 2026. Grin was $399 on Lite and $699 on Essentials, verified 11 June 2026. Collabstr was free on Basic with a 10 per cent fee and $399 a month on Premium, verified 11 June 2026. The platforms positioned above #paid, including CreatorIQ, Aspire and Upfluence, publish nothing we could verify, so #paid's $499 is the top of the range we are able to quote honestly.
#paid billing terms worth knowing
The allowance that matters is per campaign, not per month, and the creator side is free.
- Creators
- Free to join the marketplace on our 10 June 2026 check. Earnings are per campaign.
- Just Content
- $499 per month, unlimited campaigns, 10 handraised creators per campaign. About $5,988 a year.
- Advanced
- $999 per month, unlimited campaigns, 15 handraised creators per campaign. About $11,988 a year.
- Cost per creator slot
- $499 divided by 10 is about $49.90 on Just Content; $999 divided by 15 is about $66.60 on Advanced.
- Step up
- Advanced is $500 a month more than Just Content, which is $6,000 more across a year.
- Annual billing
- No published annual rate on either tier. Our check recorded an invitation to contact the vendor.
- Check date
- 10 June 2026. Not re-verified since, so confirm before buying.
#paid is primarily a brand-facing platform with creator pricing handled through the marketplace. For brands, the Just Content plan costs $499/month (unlimited campaigns, 10 handraised creators per campaign). The Advanced plan costs $999/month (unlimited campaigns, 15 creators, whitelisting, CSM). For creators, joining the marketplace is free. You earn per campaign. Enterprise pricing is custom.
Both brand tiers are published, the Enterprise tier is not, and all of it was last checked on 10 June 2026. If the live page differs, the live page is right and this one is behind. Our creator tool cost calculators will add the subscription to a creator budget once you have today's figures.
What #paid gives up
The entry price is the highest we can verify in this category. At $499 a month before a single creator is paid, a brand testing creator marketing for the first time is committing about $5,988 a year to the software alone.
Advanced is poor value on volume. You pay $999 against $499, double the price, for 15 handraised creators per campaign instead of 10, so the upgrade only makes sense if whitelisting or the success manager is what you want.
Creators get no control over supply. Joining is free, which removes the risk, but your earnings depend on how many brands are running campaigns in your niche, and nothing on the pricing page commits the platform to any volume.
Analytics and attribution are thin for the money. If reporting on revenue is the point, Grin at $399 a month on Lite, verified 11 June 2026, puts commerce tracking at the centre and costs less.
The selection criteria behind the vetting are not published. Curation is the thing you are paying for, so a brand cannot audit why one creator was surfaced and another was not, and a creator cannot learn why they were passed over.
No annual discount was published on either tier. Our 10 June 2026 check recorded an invitation to contact the vendor about annual pricing, which means the saving, if any, is a negotiation rather than a rate.
This is the oldest pricing check we hold in this category, from 10 June 2026, and the vendor publishes its figures on a marketing page rather than a dedicated rate card. Both facts argue for reading the live page rather than trusting these numbers four months on.
How #paid compares
The three tools below are the ones weighed against #paid, and the axis is curation against cost. Each price is that vendor's own published rate with the date we checked it, and all four dates sit in June 2026. The rest of the field, including the platforms that publish nothing, is in the creator CRM and sponsorship category.
| Tool | Best for | Price | Where it breaks |
|---|---|---|---|
| #paid | Brands that want vetted creators to pitch them | $499/mo Just Content, $999/mo Advanced (June 2026) | Creator allowance is per campaign, and Advanced doubles the price for five more |
| Collabstr | Hiring a creator this week without a subscription | Free Basic, $299/mo Pro, $399/mo Premium (June 2026) | A 10 per cent marketplace fee on every deal, 5 per cent on Premium |
| Modash | Searching a creator database rather than waiting for pitches | $199/mo Essentials, $499/mo Performance (June 2026) | Monthly limits on analyses and contact details |
| Passionfroot | Creators managing their own sponsorship pipeline | No subscription: 5% organic, 15% network deals (June 2026) | Built for the creator side, not for brand discovery |
How to test #paid before committing
Our 10 June 2026 check recorded no free trial on the brand plans, only free marketplace access for creators, so the testing has to happen before you pay. These figures are four months old.
- Confirm the current brand prices on hashtagpaid.com. We recorded $499 a month on Just Content and $999 on Advanced in June 2026, and this is the step not to take on trust.
- Ask how many creators in your niche are active on the platform now. The handraise model only works if the supply exists, and the allowance of 10 per campaign is a ceiling, not a promise.
- Price the subscription against your creator budget. At $499 a month the software alone is about $5,988 a year before any creator is paid.
- Decide whether whitelisting is a requirement. It was an Advanced-only feature on our check, and it is the honest reason to pay $999 rather than $499.
- Ask what the vetting criteria are and get the answer in writing. Curation is the product, so an unexplained process is a real risk at this price.
- If you want to start cheaper, test Collabstr, which was free on Basic with a 10 per cent marketplace fee on our 11 June 2026 check, before paying any subscription here.
- Creators should simply join, since it was free on our check, and then compare what arrives against Passionfroot, which charged 5 per cent on organic deals and 15 per cent on network deals, verified 13 June 2026.
#paid questions buyers ask
How much does #paid cost?
For brands: $499/month (Just Content) or $999/month (Advanced) for platform access, plus separate creator payments per campaign. For creators: free to join and pitch on campaigns. Enterprise pricing is custom. Prices verified 10 June 2026. Your total monthly cost depends on how many creators you book and what they charge, so budget the platform fee and the creator fees separately.
Is #paid free for creators?
Yes. Creators join #paid's marketplace for free, browse campaigns, and pitch through the Handraise system. You earn money per campaign based on your rates and the brand's budget. #paid's team vets your pitches before brands see them, which means not every Handraise gets approved.
Who is #paid best for?
Brands: mid-size companies running creator marketing continuously who want curated partnerships without agency costs. Creators: established creators in brand-friendly niches who want vetted brand deals without cold pitching. Not ideal for small brands with tight budgets or very niche creators.
#paid vs Collabstr: which is better?
Collabstr is self-serve with no monthly subscription: brands pay per deal. #paid is curated with human vetting at $499-999/month. Choose Collabstr for budget-friendly, quick creator partnerships. Choose #paid for higher-quality, curated matches with larger budgets.
How does the Handraise system work?
Brands publish campaign briefs. Creators browse and 'raise their hand' on campaigns that fit, submitting a custom pitch. #paid's team vets each pitch, filtering for quality and relevance. Approved pitches are shown to the brand, who selects creators to work with. The process takes 3-7 days from campaign launch to creator selection.
What brands use #paid?
#paid works with major brands including Coca-Cola, Starbucks, Uber Eats, Ikea, and others. This enterprise client list attracts professional creators and signals platform credibility. Campaign availability varies by season and brand priorities.
Does #paid handle payments?
Yes. Creator payments are processed through #paid's platform. Brands pay #paid, and #paid pays creators after content is approved and delivered. This simplifies payment for both parties and provides a paper trail for tax purposes.
Can I use #paid for whitelisting (running ads from creator accounts)?
Yes, on the Advanced plan ($999/month). Whitelisting licenses let brands run paid ads from creator accounts, which often outperforms brand-created ad content. The Just Content plan ($499/month) doesn't include whitelisting.
Is #paid worth it compared to an agency?
#paid charges a flat platform fee, $499/month on Just Content or $999/month on Advanced, verified 10 June 2026, while influencer marketing agencies normally charge a share of campaign spend or a monthly retainer. The tradeoff: agencies offer more strategic guidance and hands-on campaign management. #paid gives you tools and curation but you manage the relationships, so compare its flat fee against whatever an agency quotes you.
How do I get more campaigns as a creator on #paid?
Complete your profile thoroughly, maintain high engagement rates, write specific and personalized Handraised pitches for each campaign, and focus on campaigns that genuinely fit your audience. Quality pitches that show brand understanding perform better than generic mass applications.