Analytics & ReportingPDF + CSVFree

YouTube Analytics Dashboard

YouTube Studio buries the metrics that actually drive the algorithm. This dashboard pulls impressions, CTR, average view duration, and retention into one row per video so you can see exactly why a video took off or stalled.

What you get

  • A per-video tracker with the four metrics YouTube ranks on
  • A channel snapshot so you can watch the 28-day trend at a glance
  • A traffic-source section so you know where views are coming from
  • Editable CSV for Google Sheets or Excel, plus a branded print-ready PDF

How to use this template

  1. 1

    Log every published video. Add one row per video as it goes live, with the publish date and title, so the tracker builds your channel history automatically.

  2. 2

    Pull the algorithm metrics. From YouTube Studio, copy impressions, click-through rate, average view duration, and average percentage viewed for each video.

  3. 3

    Update at 48 hours and 28 days. Record early numbers at 48 hours, then final numbers at 28 days, since YouTube judges most videos on that window.

  4. 4

    Compare against your baseline. Flag any video that beats your channel-average CTR or retention — those are the formats and topics to make more of.

What's inside

Here's a preview. Unlock the free download to get all 4 sections (3 more below).

Channel snapshot

Your rolling 28-day numbers. Update these whenever you build the dashboard so trends are obvious.

Views (28 days)
e.g. 142,000
Watch time (hours)
e.g. 9,800
Average CTR
e.g. 6.4%

3 more sections in the full template

Plus the branded PDF and editable CSV.

Unlock the free download

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Frequently asked questions

What's a good click-through rate on YouTube?

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Most channels sit between 4% and 6% CTR. What matters more than the absolute number is beating your own channel average, because YouTube compares your packaging to your past performance, not to other creators.

Why does watch time matter more than views?

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YouTube optimizes for keeping viewers on the platform, so total watch time and retention signal value far more strongly than raw view counts. A video with fewer views but high retention will often out-recommend a high-view, low-retention one.

How often should I update a YouTube dashboard?

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Log each video at publish, capture 48-hour numbers, then finalize at 28 days. Refresh the channel snapshot weekly so you always have a current view of the trend.