Your best content doesn't expire — it gets forgotten. This tracker keeps your evergreen pieces visible, flags when each one needs a refresh, and schedules re-promotion so your archive keeps earning views.
Identify evergreen pieces. List the content that still draws views or signups months after publishing — these are your evergreen assets.
Log key dates. Record each piece's publish date, last refresh, and a next-review date based on how fast the topic ages.
Decide refresh vs. re-promote. On each review, decide whether the piece needs updated info or simply needs to be shown to new people.
Schedule the action. Add the refresh or re-promotion to your weekly planner so the work actually gets done.
Here's a preview. Unlock the free download to get all 3 sections (2 more below).
One row per evergreen piece. Review on a schedule so proven content never goes stale or invisible.
| Piece | Platform | Published | Last refreshed | Next review | Action |
|---|---|---|---|---|---|
| How I plan a month in 2 hours | YouTube | 2025-09-01 | 2026-03-01 | 2026-09-01 | Re-promote |
| Beginner filming setup guide | Blog | 2025-06-15 | 2026-01-10 | 2026-07-10 | Refresh gear list |
More free templates creators use alongside this one.
You can't improve what you haven't measured. This audit walks your entire catalog piece by piece, scoring performance and tagging a clear next action — so your archive becomes an asset instead of clutter.
One pillar piece should fuel ten. This matrix maps every long-form asset to the short clips, posts, threads, and emails it can become — so you stop creating from scratch and start multiplying what already works.
Posting without reviewing is just guessing on repeat. This monthly review forces a 30-minute look back at what you published, what performed, and what you'll change — turning every month into a deliberate experiment.
It depends on how fast the topic ages. Tool-and-pricing content may need a refresh every six months, while principle-based content can run a year or more. Set each piece's review date based on how quickly its specifics go out of date.
Content that stays relevant and keeps drawing traffic long after publishing — how-to guides, foundational explainers, and resource lists. Time-sensitive news, trends, and reactions are not evergreen and don't belong in this tracker.
