Publer review: $5 a month per social account

Publer is the cheapest way to cover a dozen networks at once, and its unit is the social account rather than the subscription. Our check of publer.com on 13 June 2026 recorded Professional at $5 a month per account and Business at $10 per account, so the bill tracks how many profiles you connect. Those figures are four months old.

Rajat GuptaEditorial LeadReviewed October 16, 2026Pricing checked June 13, 2026 against the vendor pricing page

The short answer

Buy Publer Buy Publer Professional if you post to a handful of accounts across platforms other tools ignore. It was $5 a month per account, or $4 per account billed annually, when we checked publer.com/plans on 13 June 2026, so three accounts came to $15 a month.

Skip it if you connect a long list of profiles. Per-account billing compounds, and a flat-rate tool such as Metricool at $20 a month on Starter, verified 6 October 2026, stops counting profiles once you pass four or five.

Where Publer fits

Publer fits the creator or small team whose problem is breadth. The platform list runs well past the usual six or eight, out to the newer networks, and the pricing unit is the connected social account, so you pay for the profiles you keep rather than for a tier.

The free plan covered three social accounts with ten scheduled posts each on our 13 June 2026 check, and excluded X/Twitter. That exclusion is the thing to know before you start, because a free plan that cannot post where you post is a demo rather than a trial.

Professional was $5 a month per account, or $4 per account billed annually, with unlimited posts. Three accounts on the monthly rate is $15 a month and twelve months of that is $180. The arithmetic is simple and it is also the risk: ten accounts on the same plan is $50 a month.

Business was $10 a month per account, or $8 per account billed annually, and it is the tier that carries analytics, post recycling and the AI features. Five accounts on the monthly rate is $50 a month, which is the figure to hold next to the flat-rate tools rather than the $10 headline.

Our snapshot records additional team members at $2 to $3 a month each, a range rather than a single rate, and we repeat it as a range because that is what we recorded. It also records a 7-day trial on Professional and a 14-day trial on Business, and an annual saving of roughly 20%, which is approximate and why the exact annual per-account rates above are the better figures to work from.

Against the alternatives the unit matters more than the number. Buffer was $5 a month per channel on Essentials, verified 1 October 2026, which is the same figure against a differently drawn unit, and its free plan includes X/Twitter where Publer's does not. Metricool at $20 a month on Starter, verified 6 October 2026, stops caring how many profiles you add.

The pricing above was verified on 13 June 2026, four months before this review was written. Per-account rates are the kind of figure that moves quietly, so read publer.com/plans before you connect a long list of profiles. The social media scheduling category holds the flat-rate alternatives.

Publer pricing

Publer prices per connected social account, so the headline rate is a unit price rather than a subscription. The figures below come from our check of publer.com/plans on 13 June 2026 and have not been re-verified since.

Publer list prices as recorded on 13 June 2026. This is our most recent check and it is several months old.
PlanPriceWhat it adds
Free$0/mo3 social accounts, 10 scheduled posts each, no X/Twitter
Professional$5/mo per account$4/mo per account billed annually. Unlimited posts, 7-day trial
Business$10/mo per account$8/mo per account billed annually. Adds analytics, recycling and AI, 14-day trial
EnterpriseCustomQuoted by Publer

The meter is the social account, with team members charged on top. Five things set your cost:

  1. How many social accounts you connect. Professional at $5 each means three accounts is $15 a month and ten accounts is $50 a month.
  2. Which tier those accounts sit on, since analytics, recycling and the AI features were on Business at $10 per account rather than Professional at $5.
  3. How many team members you add. Our snapshot records $2 to $3 a month each, a range as recorded rather than a single rate.
  4. Billing period. The annual rates were $4 and $8 per account per month on our check, against $5 and $10 monthly, and the saving is recorded only as roughly 20%, which is approximate.
  5. Whether the free plan can test your workflow at all, given that it excluded X/Twitter in June 2026.

Publer pricing against the schedulers

Publer and Buffer start at the same number with different units: Publer Professional at $5 a month per social account on our 13 June 2026 check, Buffer Essentials at $5 a month per channel, verified 1 October 2026. Both compound. Metricool at $20 a month on Starter, verified 6 October 2026, is the flat-rate answer once the profile count climbs, and Hootsuite at $99 a month on Standard, verified 1 October 2026, bundles accounts and users into a tier priced for a team. Note those dates are more recent than Publer's.

Publer billing terms worth knowing

Two facts settle most Publer pricing questions: the unit is the account, and the free plan has no X/Twitter.

Free plan
3 social accounts, 10 scheduled posts each, no X/Twitter, as of 13 June 2026.
Professional
$5 per account per month, or $4 billed annually. Unlimited posts.
Business
$10 per account per month, or $8 billed annually. Adds analytics, recycling and AI.
Three accounts on Professional
$15 a month at the monthly rate, $180 across a year.
Five accounts on Business
$50 a month at the monthly rate.
Team members
$2 to $3 a month each, as recorded on 13 June 2026. Our snapshot gives a range, not a single rate.
Trials
7 days on Professional, 14 days on Business, on the same check.

A Publer bill higher than expected is almost always the account count rather than the tier, because the unit price is small and multiplies quietly. Our figures are from 13 June 2026 and the annual saving is recorded only as approximate, so work from the exact $4 and $8 per-account annual rates above and confirm them first. Our creator tool cost calculators will total per-account billing against a flat rate once you have today's numbers.

What Publer gives up

Analytics sit behind the Business tier. On our June 2026 check that doubled the per-account rate from $5 to $10, so reporting is not a feature you add but a tier you move to across every connected profile.

The free plan blocks X/Twitter entirely, which makes it a poor test for anyone whose posting includes that network. You will be judging the tool on platforms you may care less about.

Per-account pricing turns against you at scale. Ten accounts on Professional at $5 each is $50 a month, at which point a flat-rate tool such as Metricool at $20 a month on Starter, verified 6 October 2026, costs less and reports more.

The mobile app lags the desktop experience. For a tool whose job is publishing on a schedule, that matters most at the moment something needs fixing while you are away from a laptop.

The bulk uploader is the feature people buy Publer for and also the one that misbehaves, particularly with larger video files. Test it with your real footage during the trial rather than afterwards.

Approval chains and asset management are thin compared with the team platforms. Publer will let a colleague draft; it will not run a multi-stage client sign-off the way a workflow tool does.

Our pricing evidence is from 13 June 2026 and that is the weakest part of this page. Four months is long enough for a per-account rate or a tier boundary to move, and the team-member range we quote was already a range rather than a figure.

How Publer compares

The three tools below are the ones weighed against Publer, and the axis is per-unit billing against a flat rate. Prices are each vendor's published rates with the date we checked them, and the dates differ. The wider field sits in the social media scheduling category.

ToolBest forPriceWhere it breaks
PublerWide platform coverage on a few accountsFree, $5/mo per account (June 2026)Analytics need the $10 per account tier
BufferA few channels, simply and cheaplyFree, $5/mo per channelPer-channel billing and thin analytics
MetricoolMany profiles on a flat rate with analyticsFree, $20/mo StarterFewer niche networks than Publer
HootsuiteTeams wanting accounts and users bundled$99/mo Standard, billed annuallyPriced for a department, not a creator

What to test on the Publer free plan

The free plan carried three social accounts with ten scheduled posts each and no X/Twitter on our 13 June 2026 check, with a 7-day trial on Professional and 14 days on Business behind it.

  1. Read publer.com/plans and check the current per-account rates against the $5 and $10 figures recorded here in June 2026. A unit price is the easiest thing for a vendor to change.
  2. Count every profile you intend to connect and multiply. Three on Professional is $15 a month, ten is $50, and that sum decides whether per-account billing suits you.
  3. Connect the niche networks you came for and publish to each one. Breadth is Publer's case, so test the platforms other tools skip.
  4. Push real video through the bulk uploader. This is the known weak point and it fails on files rather than on principle.
  5. Decide whether you need analytics, because that means Business at $10 per account rather than Professional at $5, across every profile.
  6. If a colleague is joining, confirm the current team-member rate. Our snapshot records $2 to $3 a month each as a range.
  7. Compare against a flat rate before committing. Metricool was $20 a month on Starter, verified 6 October 2026, and the cost calculators will total both models on your profile count.

Publer questions buyers ask

How much does Publer cost per month?

Our check of publer.com/plans on 13 June 2026 recorded Professional at $5 a month per social account ($4 per account billed annually) with unlimited posts, and Business at $10 a month per account ($8 per account billed annually) with analytics included. Three accounts on Professional at $5 each is $15 a month. Additional team members were recorded at $2 to $3 a month each. These figures are several months old, so confirm them before you connect a long list of profiles.

Does Publer have a free plan?

Yes. Publer's free plan includes 3 social accounts, 10 scheduled posts per account, and 25 saved drafts. It covers most platforms but excludes X/Twitter. Post history is limited to 24 hours. It's enough to test the scheduling workflow but too restrictive for regular content production.

Who is Publer best for?

Publer is best for solo creators and small teams managing 3-8 social accounts across multiple platforms who want affordable scheduling with wide platform support. It's particularly strong for creators active on newer networks like Bluesky, Threads, or Mastodon. It's less ideal for large agencies or teams that need deep analytics and advanced collaboration workflows.

Publer vs Buffer: which is better?

Publer supports more platforms than Buffer, and the entry rate is the same number against a differently drawn unit: Publer Professional was $5 a month per social account on our 13 June 2026 check, and Buffer Essentials was $5 a month per channel, verified 1 October 2026. Buffer has a cleaner mobile app, better onboarding and a free plan that includes X/Twitter, which Publer's free plan excludes. Choose Publer if platform coverage and bulk scheduling matter most. Choose Buffer if you want simplicity across fewer platforms.

What social media platforms does Publer support?

Publer supports Facebook, Instagram, TikTok, X/Twitter, LinkedIn, Pinterest, YouTube, Google Business Profiles, Threads, Bluesky, Mastodon, Telegram, and WordPress. This is one of the widest platform lists among scheduling tools: most competitors cap out at 6-8 networks and skip niche platforms entirely.

Is Publer good for scheduling TikTok and Instagram Reels?

Publer supports scheduling for both TikTok and Instagram Reels, including direct publishing. You can schedule video content, add captions, and set posting times. Individual video uploads work reliably, but bulk video uploads can be unstable with larger files. For video-heavy creators, test with your actual content before committing to a paid plan.

Does Publer have AI features?

Yes. Publer's AI Assist generates captions, suggests hashtags, and brainstorms content ideas. The Professional plan includes a limited number of AI prompts per month, while the Business plan offers unlimited AI prompts. Publer also integrates with DALL-E 3 for AI image generation. It handles quick social captions well but isn't a replacement for dedicated AI writing tools.

Can teams collaborate in Publer?

Yes. Publer supports unlimited workspaces with team member invitations and role assignments on all paid plans, and the Business plan adds content approval workflows. Our 13 June 2026 check records additional team members at $2 to $3 a month each, as a range rather than a rate split by plan, so confirm the current figure. For basic team scheduling and drafting it works well. For multi-stage approval chains and asset management, tools like Sprout Social or Hootsuite offer more.

Is Publer worth the money compared to Hootsuite?

For solo creators and small teams Publer is much cheaper. Five accounts on Publer's Business plan at $10 per account per month is $50 a month on our 13 June 2026 check, against Hootsuite's cheapest plan, Standard, at $99 a month verified 1 October 2026. Hootsuite includes social listening, a unified inbox and deeper analytics. If you do not need those, Publer covers scheduling and publishing for a fraction of the cost.

Can I cancel Publer anytime?

Yes. Publer operates on a month-to-month basis with no cancellation fees. If you're on an annual plan, you can cancel but won't receive a prorated refund for remaining months. Your account reverts to the free plan after cancellation, so your scheduled posts and connected accounts beyond the free limit will be affected. Cancel before your renewal date to avoid the next charge.