PodcastingPDFFree

Podcast Launch Checklist

Launching a podcast involves dozens of moving parts most new hosts only discover when something breaks. This checklist walks you through pre-launch, feed and directory setup, and launch day so nothing gets missed.

What you get

  • A pre-launch foundation list covering name, art, and positioning
  • A technical setup list for hosting, feed, and directory submissions
  • A launch-day promotion plan to maximize the first-week download window
  • A branded, print-ready PDF you can check off as you go

How to use this template

  1. 1

    Build the foundation first. Nail the show name, artwork, and one-line positioning before any recording. These are hard to change once directories index them.

  2. 2

    Set up hosting and the feed. Choose a host, configure the RSS feed, and validate it before submitting anywhere. A broken feed on day one is the most common launch failure.

  3. 3

    Submit to every directory early. Apple and Spotify can take days to approve. Submit before your launch date so the show is live everywhere when you promote it.

  4. 4

    Launch with 3 episodes. Publish at least three episodes at once so first-time listeners can binge and the algorithm sees engagement, not a single sample.

What's inside

Here's a preview. Unlock the free download to get all 4 sections (3 more below).

Pre-launch foundation

Decide these before recording. They're expensive to change later.

  • Lock the show name and check it's available on directories and socials
  • Write a one-line positioning statement (who it's for + the promise)
  • Create 3000x3000 cover art that's legible as a thumbnail

3 more sections in the full template

Plus the branded PDF.

Unlock the free download

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Frequently asked questions

How many episodes should I launch a podcast with?

+

Launch with at least three episodes. It lets first-time listeners binge, signals an active show to directory algorithms, and gives you a buffer so you're not scrambling to record while also promoting the launch.

How long before launch should I submit to Apple and Spotify?

+

Submit at least a week early. Apple Podcasts review can take one to five days, and you want the show live and rendering correctly everywhere before you point any promotion at it. Submitting a trailer episode early is a clean way to do this.