Paid Membership Pricing Worksheet
Pricing a membership is part math, part positioning. This worksheet helps you build tiers, attach perks people actually want, and model the monthly recurring revenue each price point delivers, so you launch with numbers, not guesses.
Monetization & SponsorshipsPDF + CSV6 sectionsfree, no paywall
What you get
- A tier builder to define price points and the perks behind each
- A revenue model showing MRR at different member counts
- A perk-value checklist to make sure each tier feels worth it
- A branded PDF summary and an editable CSV to run the numbers
How to use this template
- 1. Define your tiers. Start with two or three tiers. Most members pick the middle one, so design that tier to be the obvious best value.
- 2. Attach real perks. List perks per tier and be honest about which you can deliver every month. Promising more than you can sustain causes churn.
- 3. Model the revenue. Fill in expected members per tier and the worksheet shows your monthly recurring revenue. Adjust pricing until the target works.
- 4. Set a review date. Pick a date 90 days out to revisit pricing and perks against real signup and churn data.
Still choosing the tool you will run this in? Compare two side by side, or read how each profile is built in our review methodology.
What's inside
2 of 6 sections shown; the remaining 4 come with the free download.
What is a membership pricing worksheet?
A membership pricing worksheet is where you decide what your paid community costs. You write down the promise, the tiers and their prices, the perks sitting behind each one, and how many members at each price it takes to reach a monthly target. The arithmetic is easy; the honesty is the hard part.
Do it before signups open, because changing prices on existing members is awkward and raising them is worse. It also forces a capacity check: a tier with a monthly live call is a promise you keep twelve times a year, in busy months and quiet ones alike.
Membership basics
Anchor the model before you price. Be realistic about how much you'll deliver each month.
- Membership name
- e.g. The Inner Circle
- Core promise to members
- e.g. Exclusive deep-dives + monthly Q&A
- Hours per month you can sustain
- e.g. 8 hours
4 more sections and the PDF + CSV are behind the free download.
Tools that help with this
The template does the thinking; these are the products creators run it in. The full software directory has the rest.
Patreon Community
Patreon is a membership platform that lets creators earn recurring revenue from fans through tiered subscriptions, with community features including chats, DMs, comments, and video hosting.
10% of earnings
Memberful
Paid memberships that embed into your own website, so supporters sign up on your domain instead of a third-party page.
quote only
Circle
Circle is an all-in-one community platform that combines discussion spaces, online courses, live events, memberships, payments, and workflow automations under a single branded experience.
$89/mo
Kajabi
Kajabi is an all-in-one course and membership platform that combines course hosting, email marketing, website building, sales funnels, and community features in a single dashboard.
$179/mo
Whop
Whop is a digital product platform that lets creators sell courses, memberships, community access, downloads, coaching, and software from a single storefront, with no monthly fee.
2.7% + $0.30 per sale
Categories to browse: Course & Membership Platforms, Community Platforms.
Frequently asked questions
What is a membership pricing worksheet?
It is a short planning sheet for a paid community: the core promise, two or three tiers with prices and perks, and a revenue model showing what each tier brings in at a realistic member count.
How do I price a paid membership as a creator?
Start from a monthly revenue target and how many sustainable hours you have, then build two or three tiers (commonly around $5, $15, and $49) with the middle tier as the best value. Model expected members per tier so your pricing actually hits the target before you launch.
How many membership tiers should I offer?
Two or three. More than that creates decision paralysis. A low entry tier captures casual fans, a middle tier (where most members land) carries your core value, and a premium tier anchors the pricing and serves power users.
Should I offer an annual membership plan?
Yes. An annual option at roughly two months free (about 15-17% off) improves cash flow upfront and meaningfully reduces churn, since members commit for the year instead of reconsidering every month.
How many members do I need for a membership to be worth running?
Work backwards from the hours. If the perks cost you eight hours a month and your middle tier is $18, around 100 paying members puts you near $40 an hour before the other tiers. Below roughly 50 members, a one-off product usually pays better.